News

We're coming to Santa Rosa!

It was always meant to be. We're a Bay Area company, born and raised, and we were feeling a little incomplete without a single outpost in the beautiful, hops- and barley-scented paradise that is the North Bay! After all, we were born in San Francisco, and quickly grew South Bay roots in Sunnyvale, then East Bay roots in Walnut Creek. We dug in at Campbell, branched out to Berkeley and then, most recently, blossomed in San Ramon! Meanwhile, all this time, the North Bay has been staring down at us, taunting us, daring us to find the perfect location to grow a brand new Basement. Well, the hunt is finally at an end!
The newest Sports Basement will open this summer in Santa Rosa, specifically at 1970 Santa Rosa Ave, next to the Target in the Costco shopping center. If you know Santa Rosa, you know exactly where we're talking about. When that Sports Authority location opened up, we almost literally jumped on it.
We're busy transforming the building into the lovable local Sports Basement you've come to expect, replete with weird cardboard signs, a ton of recycled wood and adorably ugly couches. But until we're ready to open our doors, you'll have to make do with photos! You can see all our latest photos on Instagram.


Tiffany Hall   


Pictured above is Santa Rosa's new General Manager, Tiffany Hall. She has led our Sunnyvale store for the past five years, with wild success. She's smart, hard-working, considerate and absolutely committed to developing her team and Sports Basement. She's the whole package, and Santa Rosa will be lucky to have her! If you would like to join her team (and you should) visit our jobs page to fill out an application. If you would like to inquire about using our store's community space or if you'd like to discuss other partnerships, email Dana Treiber-Martin at dana.martin@sportsbasement.com. Or you can call and leave a message at: 707 215-5460.
If you'd like to send us beer, please come by and drink it with us. 

Speaking of beer, what do you think of that Santa Rosa beer bottle label? We're not saying it's gonna happen, but if it did, what kind of beer should it be? Is Santa Rosa a red ale? An IPA? Let us know in the comments!

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18 comments

  • JUlie says...

    Good news but we really could have used you in Marin county. The closing of sports authority in Novato left the entire without a (decent) big sports store. Please please say you will soon

    On May 17, 2017
  • Star Stevenson says...

    Local Brew legend Kevin Robinson started Plow Brewery, with a blue collar aesthetic similar to SportsBasement with its cardboard signs and rope. Plow Beers are great! Id push for yummy Stouts and thrirst quenching wheat ales!!

    On May 12, 2017
  • Martin Uriarte says...

    My wife just called me to tell me about this! This is amazing! I’ve missed SB from SF/Oak, welcome to the North Bay!

    And Santa Rosa is an IPA or a Session for sure.

    On May 10, 2017
  • Matthias says...

    Pliny dose sound pretty right. But I like the hop2it suggestion

    On April 27, 2017
  • Jonas says...

    Definitely an IPA, like Ibex from Crooked Goat in nearby Sebastopol. Excited about the opening – when will you announce a date?

    On April 26, 2017
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